post 25

• On Monday we learned what we do with language which is, translate for the audience we want the audience to know exactly what we mean, create emotion or trigger that feeling in your heart or mind, keep it simple or dont do too much, focus or try to just stick to one aspect, consise or say what you mean

What we want to avoid in language is cliches, soft language, double speak and never betray your audience.
We learned that image can also communicate withlout saying anything. Some examples of this is the cast of the jersey shore and clothing, some brands have gone as far as to offer some cast members NOT to wear their product or brand. I guess image is everything these days.